How to set up user research from scratch

Webinar by Airtime
Speaker
Anna-Zsofia Csontos
Length
51 minutes
Date & time
June 11, 2024
6:00 pm
(
6:00 pm
)
Experience from
Share

How to set up user research from scratch

Webinar by Airtime
Speaker
Anna-Zsofia Csontos
Length
51 minutes
Date & time
June 11, 2024
6:00 pm
(
6:00 pm
)
Experience from
Share

How to set up user research from scratch

Webinar by Airtime
Speaker
Anna-Zsofia Csontos
Length
51 minutes
Date & time
June 11, 2024
6:00 pm
(
6:00 pm
)
Experience from
Share

About the webinar

Setting up a research function is complex. How to keep processes simple? How to show and communicate impact early on?

To learn how to build a research practice from scratch, I'll sit down with Anna-Zsofia Csontos, UX researcher @ UX Studio. She developed a knack for setting up research practices for startups as well as corporates and distilled a methodology to get started.

Key learnings

Anna-Zsofia will share a blueprint to set up a research practice in your org. If you have one, you can explore where the research process can be more streamlined and how to increase its impact.

Agenda

  1. Steps of setting up a research practice
  2. How to keep the implementation efforts low
  3. Pitfalls of launching a research practice
  4. Fine-tuning of the approach based on company size

Speaker

Anna-Zsofia Csontos

UX Researcher

She is a UX researcher @ UX studio who helped numerous companies (big or small) to properly set up their research practices. She is a psychologist by education and she regularly holds courses on customer-centered design.

Host

Akos Kiss-Dozsai

Co-Founder & CEO at Airtime

I'm a product builder, I took to market +5 products between 2015-2020. I developed product concepts and validated them through research. I was also responsible for structuring and market entry working with large teams. Since 2020, I'm the co-founder & CEO of Airtime.

Register